AR/VR Startup Metrics to Unlock VC Funding


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I really enjoyed catching up with my advisor and friend last week, Niko Bonatsos. I hope his interview helps you!

What Metrics Should Startups Target?

  • "Consumer startups aim for 30%+ of users to continue using the app a month after they first try it."
  • "Enterprise startups should aim for 120% NRR."

-Niko, Managing Director @ General Catalyst

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Upcoming Convo's

  • Sam Cole, CEO @ FitXR (Raised $11,000,000+ in VC)
  • Nanea Reeves, CEO @ Tripp (Raised $29,000,000 in VC)
  • JP, Metaverse Investor @ Hartmann ($55M Fund)

Stay spatial,

-Don Stein

don@virtualrealityinvestment.com

113 Cherry St #92768, Seattle, WA 98104-2205
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Last week we hosted an incredible conversation with Sam Cole, Founder and CEO of FitXR. He's raised nearly $30,000,000 for his company, and has become one of the leading players in XR Fitness. You can watch the full recording of our conversation below: How did Sam Cole come up with the idea of fitness in virtual reality? Sam explained his interest in VR and AR (referred to as XR) began around 2013-2014, particularly with companies like Magic Leap and Oculus. He mentioned, "I remember thinking...

Hoping you can all join me next Wednesday. We’re bringing in Sam, who was one of the most important apps on the Meta Quest store back when I worked at Meta. He looked at VR as an opportunity to re-invent fitness. People are now using FitXR as a supplement to their home work outs. This type of founder-thinking is what separates the great ones. I never would have guessed that one of the best markets in VR would be fitness, but what do I know :) Please RSVP for this special convo:...